Cleaning & home care packaging

Sustainable home care & cleaning packaging

Custom refill pouches and resealable packaging for cleaning and home care. Engineered to pour clean, seal tight and use less material than a rigid bottle. Recycled, recyclable or compostable, tailored to your product and market.

Mono-material

Structures optimised for soft-plastic collection

100%

Customisable with zero off-the-shelf limitations

Leak-proof

Chemical-resistant barrier engineering
Customer stories

Used by leading home care brands

Home care packaging that holds up in your supply chain and protects what's inside. We match the structure to your product, whether liquid, powder or tablet, so sustainability never costs you function.

Grove Collaborative
Blueland
Guests on Earth
See More Customer Stories
Why Grounded

Engineered for liquids, powders, and everything in between

Home care runs from refill liquids to dishwasher tablets and powders, and each puts different demands on its packaging. Spout refill pouches for liquids, resealable stand-up pouches for dry products, with custom shapes and sizes available.

Designed for user ergonomics

Customer-first design, customised to your product: spout pouches that pour clean and reseal, die-cut handles for larger formats, and closures specified around your product.

Cost-efficient by design

A flexible pouch uses less material per unit than a rigid bottle or tub. That means less weight to ship and store, a lower cost per unit, and a smaller freight footprint.

Leak-proof, barrier-matched engineering

Seals and films built to carry your product through transit to the shelf, and to keep powders and tablets protected from moisture.

Packaging

Products and specifications available

Home care packaging has to suit the formulation it holds and design for easy use for your customers. Refill-ready pouches engineered for liquids: spouts that pour clean, seals that hold, and a format with a superior product-to-package ratio to a rigid bottle. Powders and tablets move to resealable stand-up and flat-bottom formats.

Spout pouch

Spout pouch

Recyclable spout pouch

+

  • Post-consumer recycled content
  • Suitable for liquids, oils and cosmetics
  • Mono-material recyclable
  • Gravure printing: 10,000 units
  • Digital printing: 6,000 units
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Stand up pouch

Stand up pouch

Recyclable stand up pouch

+

  • Carbon reduction
  • Mono-material recyclable
  • Fully customisable
  • Gravure printing: 10,000 units
  • Digital printing: 6,000 units
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Compostable stand up pouch

+

  • Made from plants
  • Certified compostable
  • Fully customisable
  • Gravure printing: 10,000 units
  • Digital printing: 6,000 units
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Paper recyclable stand up pouch

+

  • FSC Certified recycled paper
  • Kerbside recyclable
  • Fully customisable
  • Gravure printing: 10,000 units
  • Digital printing: 6,000 units
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Flat bottom pouch

Flat bottom pouch

Recyclable flat bottom pouch

+

  • Carbon reduction
  • High barrier to oxygen and moisture
  • Fully customisable
  • Gravure printing: 10,000 units
  • Digital printing: 6,000 units
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Compostable flat bottom pouch

+

  • Made from plants
  • Certified compostable
  • Fully customisable
  • Gravure printing: 10,000 units
  • Digital printing: 6,000 units
View product →
Flat pouch

Flat pouch

Recyclable flat pouch

+

  • Carbon reduction
  • Mono-material recyclable
  • Fully customisable
  • Gravure printing: 10,000 units
  • Digital printing: 6,000 units
View product →

Compostable flat pouch

+

  • Made from plants
  • Certified compostable
  • Fully customisable
  • Gravure printing: 10,000 units
  • Digital printing: 6,000 units
View product →
Pillow pouch

Pillow pouch

Pillow pouch

+

  • Compostable or recyclable
  • Carbon reduction
  • Fully customisable
  • Gravure printing: 10,000 units
  • Digital printing: 6,000 units
View product →
Materials, impact & price

Sustainable materials with verified impact

In home care, the product decides the material. Liquids need a film that contains the formula without reacting to it. Powders, tablets and sheets open up more options, including certified compostable structures. And the refill format carries its own advantage: less material per unit than the rigid bottle it replaces, before recycled content is counted.

We engineer the structure to your formulation, then work with you on the right spec for your product, your format and the market you sell into. You see every option side by side: materials, impact data and price per unit, in one conversation. Every trade-off on the table, so you decide on evidence.

Wastemade

Recyclable PCR laminate

The standard for liquid home care and refills. Recyclable mono-material with a PE outer, recyclable via #4 (LDPE) soft-plastics collection where available.

Recyclable via soft-plastics collection where available
GRS
Up to 70% Recycled content

Material options

Metalised film

Metalised film

Transparent film

Transparent film

White film

White film

Plantmade

Recyclable bio-based laminate

Derived from sugarcane ethanol, recyclable in the same PE stream where available, with carbon reduction and less reliance on fossil fuels.

Recyclable via soft-plastics collection where available
ASTM D6866
Up to 30% bio-based materials

Material options

Metalised film

Metalised film

Transparent film

Transparent film

White film

White film

Plantmade

Compostable laminate

For dry products only, powders, tablets and sheets up to 1kg. Home or industrially compostable where infrastructure exists. Not suitable for liquids.

Compostable
BPI / TÜV / ABA
Certified Home or Industrially compostable options

Material options

Kraft paper

Kraft paper

Metalised film

Metalised film

Transparent film

Transparent film

White paper

White paper

Scope

See the full picture with Scope sustainability reporting & footprint calculator

Three thin overlapping rectangular sheets floating against a white background.home compostable laminate pouch data breakdown showing renewable materials, virgin fossil fuel reliance and material circularity scoreHome compostable laminate pouch with a total carbon footprint of 4,896 kg CO2e and cost $0.0435 per unit.

Scope is our proprietary life cycle assessment platform, built on a methodology compliant with ISO 14044:2006, ISO 14067:2018 and ISO 59020:2024, and validated by an independent third party.

Every material option is modelled with your custom format and volumes, so you can compare carbon footprint, end-of-life outcome and price side by side. Structure by structure, Scope shows where impact sits and what genuinely improves it.

No generic estimates. No sustainability guesswork. The evidence to make the right packaging decision, in one conversation

Talk to us to see your options, impact, and price →

Manufacturing certifications

We name the certification behind every claim

The certifications on each material meet globally recognised standards for sustainability, traceability and safety. These are the standards Grounded holds as a business, so the partner behind your packaging stands up to the same scrutiny as the pack.

Compliance

Stay ahead of regulations

Stay ahead of tightening global packaging regulations.

Carbon data and reporting built in, not bolted on.

Grounded supports your Extended Producer Responsibility (EPR) reporting, so you can approach your obligations with confidence.

Verified label with -42% carbon footprint and 70% recycled materials bars, compliance with EU and UK standards.

Fulfilment

Fulfilment pathways that work for businesses

Choose the fulfilment pathway that works for your business. Whether you need speed, storage or supply-chain integration, we have a model to suit.

Direct ship

We manufacture, ship and deliver straight to your door, cost-efficient and turnkey. Ideal if you already have storage. Lock in annual volume deals to push unit costs lower.

Stacked cardboard boxes and plastic containers inside the back of a truck ready for delivery.

Managed inventory

Your stock, our global warehouses. We hold, manage and release inventory as you need it, smoothing cash flow and freeing up space. Self-serve portal for orders, tracking and billing.

Warehouse aisle with tall shelves stocked with boxes and pallets on the floor under a high ceiling.

Vendor direct supply

We position your packaging next to your third-party manufacturers. Vendors pull direct through a dedicated portal, or buy from us outright, shrinking lead times and simplifying your supply chain.

Aerial view of trucks parked in designated spots beside a large warehouse building.
globe icon with a downward arrow on blue background

Global operations supported by world leading technology

Order dashboard showing open orders, production, transit, stock units, and next delivery date April 1, 2025.

Customer portal

Gain complete visibility and control

A single workspace to manage the entire packaging lifecycle. Monitor inventory, track shipments, manage delivery locations and review order activity in real time, while we partner with you on a leaner, faster, more sustainable supply chain.

Dashboard

Dashboard

Orders and shipments

Orders & shipments

Products

Products

Impact

Impact

Compliance

Compliance

Analytics

Analytics

Got home care packaging questions? Here's the answers.

Can cleaning and home care liquids go in a recyclable pouch?

Yes, liquid home care products run in recyclable mono-material PE spout pouches with up to 70% post-consumer recycled content, recyclable via soft-plastics (#4 LDPE) collection. The engineering matters: liquid puts all its pressure on the seams, so structures are burst-tested and spouts are moulded to hold through filling, transit and repeated use. We also verify your formulation won't react with the film before production.

Why isn't compostable packaging suitable for liquid cleaning products?

Because compostable films are designed to break down in moist conditions, they're hygroscopic, so a liquid product attacks the pack from the inside and it can begin degrading before it's used. Compostable packaging is an excellent fit for dry home care: tablets, powders and sheets up to 1kg, certified home or industrially compostable. For liquids, recyclable PCR is the honest, durable choice.

How much less plastic does a refill pouch use than a rigid bottle?

A flexible refill pouch has a superior product-to-package ratio to the equivalent rigid bottle, the format itself is the biggest sustainability win, before recycled content is even counted. Pouches also ship and store flat: thousands of refills fit in the space a pallet of bottles would need.

What are your minimum order quantities, and do spout pouches have a mould fee?

Pouch MOQs start at 6,000 units digitally printed or 10,000 rotogravure. Spout pouches carry a one-off mould fee for the spout-to-pouch fitment, we flag it in every quote so there are no surprises.

Ready to design your perfect pouch?

Refill pouches and resealable packs engineered for liquids, powders and tablets, with the recycled content and certifications to back it. Trusted by Blueland and Grove Co.

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